1934 Austin Seven Ruby [ARQ]

1934 Austin Seven Ruby [ARQ] in Love Is News, Movie, 1937

Class: Cars, Sedan — Model origin: — Made for: USA

Background vehicle

Author	Message
Raul1983 ◊ 2015-07-20 12:59	American Austins were made until 1934. Could this be a british Austin?
johnfromstaffs ◊ 2015-07-20 13:12	1934+ Austin Seven Ruby. I have had a look at my books, and it seems that this would have been built at Longbridge, the American Austin had gone into receivership in 1932, and again in 1934, and the Bantam looked different anyway. -- Last edit: 2015-07-20 14:18:22
Raul1983 ◊ 2015-07-20 15:33	I wonder if it was officially imported. Before this I was under the impression that small European imports were only offered in US after the war.
johnfromstaffs ◊ 2015-07-22 09:55	This is purely speculation, but as American Austin didn't sell anything like its projected numbers and went bust, and the Bantam met a similar fate, it seems unlikely that Austin would bother to set up an official import network for the Ruby or possibly its other cars. "Pa" Austin knew about the differences between American cars and British ones, his decision to try to sell the Twenty following his appreciation of his personal Hudson, as the main model offered almost brought Austin to its knees. A quick scale down to produce the Twelve, and the inspired design of the Seven, revived the firm's fortunes. For a mass market vehicle of this type, both then and now, Americans drive American cars because they suit American conditions, and Brits drive British style cars (even if they now have Japanese names) because they suit British conditions.